How CountdownFlow works
Understand campaigns, server-based clocks, delivery channels and workspaces before you begin.
3 min read
Screenshots show the real application in an isolated demo environment with fictional example data. Setup notices and controls may differ by environment, plan and role. Click an image to view it full-size, and always use the values generated in your own workspace.
The idea in plain language
A campaign is the source of truth for one countdown offer. It contains a timing rule, a timezone, a saved visual design and instructions for what to display when time runs out. An email image, a website countdown and a landing page can all refer to that same campaign.
CountdownFlow provides the countdown assets and pages. It is not your email newsletter sender, payment processor for your advertised products or store checkout. You still send newsletters through your email platform and fulfill the offer through your own website or store.
The four parts of a working countdown
- Timing: decide whether everyone shares one fixed deadline or each visitor has an individual evergreen window. Daily and recurring rules are for repeated schedules.
- Design: select an eligible template, then save the colors, typography, labels and artwork you want customers to see.
- Delivery: publish the campaign and copy its email HTML, website embed or public link into the correct destination.
- Follow-through: choose live and closed destinations, test the expired state and review recorded activity after launch.
What updates automatically and what does not
The clock is calculated on the server rather than trusting the viewer’s device clock. Website channels can refresh against that clock. Email images are generated when an image request reaches the server, but mail apps and their image proxies may cache the response.
Changes to a saved campaign can affect assets requested through its existing public URLs. A previously loaded email image may remain cached. Changing the template library does not automatically replace the saved design of an existing campaign.
Work in the correct workspace
Campaigns, saved templates, reports, team memberships and plan limits belong to a workspace. The workspace switcher changes which records you are working with. Account preferences belong to your login and are not the same thing as workspace billing.
Before creating or editing anything, check the workspace name. If a control is missing, your workspace plan, your role or the fact that you are in a client workspace may explain why.
